IMHO (and I really mean that—I think it’s cool that you find the Luce interesting and engaging, and I don’t mean to discourage or denigrate that at all), art is interesting if it moves me in some way, if it makes me feel or think. Others’ reactions don’t really enter into the equation.
Thank you. Yeah, I don't think it's using others' reactions as a determining factor to my own opinion, more as a barometer for potential interest. Take a Boots Riley film or show. If it generates some hubbub, then
maybe (not certainly) something interesting is being said.
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I've made the argument before that Jony Ive is at his best when working with more elaborate forms, and more tactile products. The eMate, the early iMacs and iBooks, the first iPods. He and/or his strengths hit a wall as Apple products evaporated into thin slabs of aluminum and glass. As shown in the video above, the Luce's interior, controls, and interface look quite well-designed.
To the criticism of Ive turning his back on what a Ferrari 'should' look like, others have made the argument that a roomy, five passenger EV simply
cannot resemble one's platonic image of a Ferrari. It's safe to assume that Ferrari knew what sorts of designs might result by going to LoveFrom, and they certainly could have chosen to keep the Luce's design in-house. But by working with Ive, and choosing to build this type of vehicle, it's
Ferrari that chose to turn its back – or rather, turn a page – on what a Ferrari can look like.