PS5 home screen starts showing “coming soon” ads for already released content

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Cumulonimbus Maximus

Ars Scholae Palatinae
633
Subscriptor++
Ads everywhere is not what users want .
They don't, but it doesn't matter. The amount of money Sony makes from the ads clearly exceeds the amount they might lose due to customer loss over the issue. If it didn't, they would roll this back right away.
 
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76 (76 / 0)
Lately? Sony has been making terrible decisions for decades at this point. From CD DRM rootkits, locked down MP3 players, PSN debacles, leap year bugs, the list goes on and on
The big one that comes to mind for me recently(-ish) is crippling the growth of Playstation Vue by insisting on retaining the Playstation branding for it, which made people think you needed a PS console to use it. Which caused the user base to stagnate while new options from Hulu and Google surged past it, eventually leading them to shutter the service.

It's sad, but they were one of the first in the MVPD space, and their product was one of the best in that space. And they wrecked it with bad decisions, because they're Sony.
 
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29 (29 / 0)

Rand

Ars Tribunus Militum
2,299
Subscriptor++
When you make a deal with a devil (Sony, in this case), don't be surprised when you end up with a pitchfork in your ass.
Yes, because Microsoft is known to be way more gamer friendly. Oh wait, they totally botched the launch of the Xbox One with multiple unpopular decisions, created a confusing mess of SKUs for the next gen launch (I seriously don't even know what they are called at this point). The only thing they seem to have done well is take Sony's gaming subscription idea and do it better than Sony did, but even that hasn't been working out that well for them lately. So they're just going to buy up the entire industry now, apparently.
 
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-19 (16 / -35)

MichaelJM

Wise, Aged Ars Veteran
183
I feel like calling these "ads" is slightly misleading as it's just pulling "official news" items for each game. Granted they do "advertise" new content but usually it's somewhat related to the game I purchased, and frankly I think it can be useful to see what new content has been added to the game.

That said! It's completely NOT useful to have news from 2021 so prominently displayed. This seems like a really easy fix - just time out old news after a week or something and replace it with the normal cover art. This really should have been caught before they pushed it live to everyone's console.
 
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40 (44 / -4)

CalJake

Ars Centurion
348
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103 (108 / -5)
The big one that comes to mind for me recently(-ish) is crippling the growth of Playstation Vue by insisting on retaining the Playstation branding for it, which made people think you needed a PS console to use it. Which caused the user base to stagnate while new options from Hulu and Google surged past it, eventually leading them to shutter the service.

It's sad, but they were one of the first in the MVPD space, and their product was one of the best in that space. And they wrecked it with bad decisions, because they're Sony.
And it got lumped in with weird things like the Vita TV/PlayStation TV which had similar confusion and was a somewhat mediocre game console due to the Vita controls not all translating to a controller experience
 
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10 (10 / 0)
Yes, because Microsoft is known to be way more gamer friendly. Oh wait, they totally botched the launch of the Xbox One with multiple unpopular decisions, created a confusing mess of SKUs for the next gen launch (I seriously don't even know what they are called at this point). The only thing they seem to have done well is take Sony's gaming subscription idea and do it better than Sony did, but even that hasn't been working out that well for them lately. So they're just going to buy up the entire industry now, apparently.
Microsoft has made mistakes but Sony reigns supreme for killing products and content in the console/gaming world with a very full graveyard. Microsoft at least saw their mistakes through and attempted to rectify them without killing things like purchased content stores
 
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16 (21 / -5)
And it got lumped in with weird things like the Vita TV/PlayStation TV which had similar confusion and was a somewhat mediocre game console due to the Vita controls not all translating to a controller experience
The really hilarious thing is, IIRC, the Vita TV or whatever it was called somehow did not support Vue.
 
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11 (11 / 0)

Frodo Douchebaggins

Ars Legatus Legionis
12,154
Subscriptor
Yes, because Microsoft is known to be way more gamer friendly. Oh wait, they totally botched the launch of the Xbox One with multiple unpopular decisions, created a confusing mess of SKUs for the next gen launch (I seriously don't even know what they are called at this point). The only thing they seem to have done well is take Sony's gaming subscription idea and do it better than Sony did, but even that hasn't been working out that well for them lately. So they're just going to buy up the entire industry now, apparently.

I'm not advocating for Microsoft, either.
 
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23 (24 / -1)
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Fred Duck

Ars Tribunus Angusticlavius
7,412
Scharon Harding said:
Ars Technica has reached out to Sony about why it decided to add non-removable ads to the PS5 home screen and about the outdated and otherwise perplexing content being displayed.
They're clearly pivoting back to the ps3-era tagline, "It only does ___."

eg "It only does non-removable adverts on the home screen."
 
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4 (4 / 0)

ERIFNOMI

Ars Legatus Legionis
18,017
Very likely won't work.

DNS blocking is cool and everything, but some of you need to learn how it works and why that means it isn't some panacea. Frankly, the pihole spam is getting old. If the ads are being served from the same domain as everything else on the console (like the PS Store itself, which is probably the case), you can't block them. Well, you can't block them selectively. You could also just take your console offline if that's your ultimate goal.
 
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-4 (7 / -11)
Why is Sony so allergic to making good decisions lately?

I suspect that it's a more or less worst-case combination of impunity and terror:

Playstation vs. Xbox is...very, very over...at least for this generation, quite possibly longer; so it's not like the guys messing with the playstation UI need to worry about people jumping ship to xboxes; so out come the thumbscrews.

On the 'terror' side; you've got the smoking ruins of Sony's fantasy of "we'll just build a dozen live-service money spinners because everyone knows that COVID-era gaming intensity is not an anomaly!"; which has presumably flicked all the suits over from fat, dumb, and happy to eating the seed corn and cannibalizing whatever comes within reach in terror of what The Market will say after the next earnings call.
 
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5 (7 / -2)

Lamarr the Strelok

Smack-Fu Master, in training
40
I recommend checking out the root kit fiasco. I watched it on the channel from the guy that invented windows task manager. (Dave Plummer.). I've had every PS except PS 5 because Astro is the only game I'm interested in.Every day it seems Sony wants to push away it's customers. PS 3 levels of ego here.
 
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6 (7 / -1)
When you make a deal with a devil (Sony, in this case), don't be surprised when you end up with a pitchfork in your ass.
using-it-chang.gif



The enshittification of everything continues. That's why I'm saying be careful - there's no home screen ads on Apple TV yet, thankfully, but they've started putting ads in the Stocks and News apps and are in a spot where they need to show perpetual services growth, particularly with how much of that being Google paying them under scrutiny. Careful we don't allow further inches...
 
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2 (6 / -4)

Arstotzka

Ars Scholae Palatinae
1,260
Subscriptor++
Ads everywhere is not what users want .
Yes it is! Users are clamoring for more ads. There's extra fractional cents to be made in perpetuity!

Oh wait, hang on-- sorry-- oh, users? Those annoying, whiny, complainers? Ungrateful bastards, the lot of 'em. I was thinking about shareholders. They actually matter, y'know.
 
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21 (21 / 0)