Human beings achieved many ‘firsts’ in the 20th century. We climbed the planet’s highest mountains, dived its deepest undersea trench, flew over it faster than the speed of sound, and even escaped it altogether in order to visit the moon. Beyond visiting Mars, it may feel like there are no more milestones left to reach. Yet people are still trying to push the envelope, even if they have to travel a little farther to get there.
Richard Noble is one such person. He’s spearheading a project called Bloodhound SSC that will visit uncharted territory on its way to a new land speed record on the far side of 1,000mph. The idea of a car capable of 1,000mph might sound ludicrous at first blush, but consider Noble’s credentials. The British businessman is responsible for previous land speed records in 1983 and 1997, the first of which came with him behind the wheel.
A brief history of speed
Land speed record attempts are nearly as old as the car itself. After all, it couldn’t have taken long for the first motorists to wonder how fast their new contraptions might go given sufficient room. By the early 20th century, record chasers were building special cars with nothing but straight line speed in mind. These higher speeds demanded ever more power thanks to immutable laws of physics; drag (air resistance) increases as the square of speed. In plain English, a car that needs 100hp to reach 100mph would need 400hp to reach 200mph, or 900hp to reach 300mph. More power meant bigger engines, often borrowed from the aircraft industry. Noble’s Bloodhound SSC is a natural progression of this trend.
Land speed cars quickly became too fast for roads or even racetracks designed for more normal cars. High speed runs need as flat a course as possible, with nothing to hit and lots of room to build up to speed and then slow down again. Suitable beaches in Wales and Florida were host to a succession of records in the 1920s, which by then had arrived at a standard format—an average of two timed runs in opposite directions, within a certain time limit (originally 30 minutes, now an hour). Speeds soon outgrew Pendine and then Daytona Beach, so attempts headed inland. In 1937, Malcolm Campbell sped across the Bonneville Salt Flats at more than 300mph, making Utah the place to go if you wanted to chase records. His car, called Blue Bird, is recognizable as a car even today. The same goes for other prewar land speed record challengers with their rubber tires and internal combustion engines. By 1947, John Cobb was knocking on the door of 400mph, but it was becoming clear that future land speed records would need more power than a piston engine could offer.

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