Netflix kills Basic plan, making its cheapest ad-free tier $15.49

If you already have the $9.99 Basic plan, you can keep it.

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[rosen380]

"If you had Netflix stock I hope you already sold it, this company is dying."

...he says with NFLX at it's highest price since January 2022.

From 1 month ago to now, it is up 9.9%, an annualized rate of > +200%
From 2 months ago to now, it is up 30.9%, an annualized rate of > +400%

In the last six months, up 51.3% (+129% annualized)
In the last 12 months, +73.2%

[edit] I'm not suggesting keeping stock you already have (or selling it, that is between you and your financial advisors), more that if you had been watching the recent changes that Netflix has been implementing (ads and making it harder to use the service when not in your physical home slash sharing) and sold your stock "pro-actively", well you ended up leaving a decent amount of money on the table.

 

[rosen380]

Of course not, but that's not what they tell their clients.

So, you are saying that companies spend $60B+ on TV advertising per year, in the US, without doing any A-B testing or the like to ballpark efficacy?

 

[rosen380]

Like I’ve already paid for 4 meals, but Netflix will only let me eat one unless I pay $7.99 for each of the other 3 plates I already paid for with my original purchase.

No, you paid for all YOU can eat... not what you and several other people can eat.