How bloody tone deaf. I would suggest to LG that if they're receiving a glut of customer service contacts regarding difficulty using their TVs in general, that instead of shifting blame onto the users, they take a good honest look at themselves and strive to improve the usability and consistency of their interface.
Retired people do not necessarily lack in technical skill, ability to learn, or cognitive function. What if we're (all of us) just tired of having the goalposts constantly move on us with each and every incremental hardware iteration and software update? What if these companies and the people who work for them were to properly consult a wide range of age groups when designing UI/UX and take that on board, even if it means their pet ideas and promotion aspirations fall by the wayside?
I'd bet them a hundred nits that people of all ages get lost in labyrinthine menus. We are wondering where a feature or setting has moved to this time (if not removed post-purchase) or why it is suddenly greyed out now with no change in any other variable except time. Depending not only on generation but also inclination, we may attempt to look it up online rather than phone in for assistance with a side of condescension.