Three-year deal lets users create AI videos of Mickey Mouse, Darth Vader, and more.
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Disney invests $1 billion in OpenAI, licenses 200 characters for AI video app Sora
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I wonder how Disney will respond when OpenAI can't figure out how to stop all the videos of Mickey & Minnie shagging?
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And Disney will not come to regret the output at all, because Sora cannot possibly ever be jailbroken to produce content inconsistent with traditional uses for these characters.
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Well-Fed Leopard
Smack-Fu Master, in training
no way this will come back to haunt the people who work for a living for the benefit of the execs.
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Is this deal actually involve $1 billion of cash moving from Disney's to OpenAI's bank account or this is something nonmonetary like "Disney commits to buy $1B of GPT services over the next 1000 years" (like NVIDIA) or "Bob gave Sam a $1B Disney+ gift card" (like Microsoft)?
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AI is capital's way of making another segment of the working population subservient --creatives.
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I felt a great disturbance in the 'net, as if millions of voices suddenly cried out "CHALLENGE ACCEPTED". It might be the easiest way to crash this wedding, really.
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I just think it's amazing that after the Youtube deals, the Netflix deals, the Google book deals, the Apple itunes deals, these companies are still enabling obvious infringing competitors.
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Donald Duck and Minnie Mouse
Shagging on the beach
Make me up a video
That shows me Minnies peach
Shagging on the beach
Make me up a video
That shows me Minnies peach
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Honestly more than people breaking it to make Mickey Mouse saying slurs I just hope nobody cares.
Yay, I can make prompt short AI videos of Captain America and Mickey Mouse doing jumping jacks. Or ... I could just not, and move on with my day.
The best possible outcome is that after 2 weeks of memes people just get bored with making what are essentially mini ads for Disney.
Yay, I can make prompt short AI videos of Captain America and Mickey Mouse doing jumping jacks. Or ... I could just not, and move on with my day.
The best possible outcome is that after 2 weeks of memes people just get bored with making what are essentially mini ads for Disney.
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The licensing fees question is the question. Everything turns on exactly how much content creators get paid.
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"DIsney gets rights to buy shares at a stupidly low price and will exercise them if this makes Magic Money"
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Agreed, but unlikely. There are just too many "Disney Adults" and would-be fanfic creators. Star Wars alone will keep this thing churning out slop for the entire 3-year run.
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Disney must've been promised a fuckton of dollars (or some other setup where they aren't actually going to spend any money), because this does not in any way come close to justifying a billion-dollar investment. Employees could already use it if they wanted (for free!) and lol at the idea of Sora slop being a value-add for Disney+.
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I was hoping that major IP holders would sue AI to oblivion but guess they joined forces.
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The one good outcome I see in this is that OpenAI is explicitly admitting they need a license to use copyrighted material.
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I don't really know how much this matters because once restrictions are removed then the user would be able to make Disney stuff regardless? I guess they could actively try to prevent open ai from training on their work to prevent that? Let me know if I'm missing something
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ubercurmudgeon
Ars Praefectus
Is it possible that AI will be the first bubble that won't burst, because it promises to be just too advantageous to the 1% for them to allow it to pop, and they've got so much of the world's wealth they can keep shovelling cash onto the bonfire forever? Maybe not forever, but long enough for the damage to the real economy to be irreversible. I hope not.
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AI slop simps need to crawl into an undecorated gray box and stay there for the rest of their lives. They've forfeited the privilege of creativity.
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It sounds like Disney is fine with Mickey being in Sora videos, but I still doubt they'd be happy with Sora generating videos of Mickey shooting Bob Iger or something like that. OpenAI probably claims their content filters will prevent that, but we'll see.
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There’s a subset of Zootopia fans who are going to take this to some very disturbing places.
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Did they not learn from the Chevy Tahoe fiasco? Or McDonald's? Or the NYPD? Or Starbucks? Or...
Or maybe they'll be ok with Captain America joining ICE.
Or maybe they'll be ok with Captain America joining ICE.
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The post i was replying to was saying if the filters are removed (jail break) then the user can create Mickey doing whatever. In that case it doesn't matter whether Disney has a deal with open ai or not cause the filters are removed.
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As long as it's the now-public domain Steamboat Willie versions of the characters they're kind of fucked. Disney, I mean...
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What new ideas? You have to have an idea, and prompt the machine. It's not an idea generator
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Agreed, but also Ars published an article last week about how easy it is to "jailbreak" chatGPT through clever prompt engineering... I struggle to see the content filters working all that well
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That sounds way too tame to ever really take off in the communities that get their jollies "shipping" fictional characters .
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