Buying a new car? This database might help save thousands in dealer markups

waveterrain

Ars Praetorian
476
Subscriptor++
They were marking up Rav4 Primes in SoCal 20-25k back in sept/oct. They also want you to do the $500 hold fee, but refuse to negotiate the sales price until it arrives here stateside. Feels like a trap, cause it is.

That is crazy. I bought mine last summer at MSRP. Took 2 months to arrive. The only change that the dealer lowered my trade-in value by $1k, though it still meant that after 11 years, I received 77% of the purchase price on my FJ.
 
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45 (46 / -1)

sunnysocal

Ars Praetorian
485
Subscriptor
Bought a new car a month ago. Felt like I got somewhat raked over coals by dealer, but my last car had just failed catastrophically and I needed a replacement immediately. Negotiated the price down, but still paid more than expected... tinted windows, floor mats and alarm marked waaaaay up.

Just checked Carmax and Caravana. I could sell my car used for significantly more today.

Market is f'd up.
 
Upvote
116 (117 / -1)

schizrade

Ars Tribunus Militum
2,299
Subscriptor++
They were marking up Rav4 Primes in SoCal 20-25k back in sept/oct. They also want you to do the $500 hold fee, but refuse to negotiate the sales price until it arrives here stateside. Feels like a trap, cause it is.

That is crazy. I bought mine last summer at MSRP. Took 2 months to arrive. The only change that the dealer lowered my trade-in value by $1k, though it still meant that after 11 years, I received 77% of the purchase price on my FJ.

Yeah it's out of control, and certain dealerships are really cashing in on the FOMO/Panic buyers.
 
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36 (36 / 0)

DarthSlack

Ars Legatus Legionis
23,370
Subscriptor++
no one ever complained during the years when dealerships lost money selling cars.

Well this is complete bullshit. Regardless of economic conditions, dealerships have been viewed by consumers as the most rancid parasites in the retail world. People have complained plenty about dealerships, all the time.
 
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233 (233 / 0)

jamesb2147

Ars Tribunus Militum
1,640
They were marking up Rav4 Primes in SoCal 20-25k back in sept/oct. They also want you to do the $500 hold fee, but refuse to negotiate the sales price until it arrives here stateside. Feels like a trap, cause it is.

That is crazy. I bought mine last summer at MSRP. Took 2 months to arrive. The only change that the dealer lowered my trade-in value by $1k, though it still meant that after 11 years, I received 77% of the purchase price on my FJ.
There was pent-up demand (think early Tesla orders, but for Toyota fanatics), and then they cut the already meager production numbers in half when COVID hit.

You got very lucky. IIRC, $10k markups were totally normal in the first year.
 
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15 (16 / -1)
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no one ever complained during the years when dealerships lost money selling cars.

Well this is complete bullshit. Regardless of economic conditions, dealerships have been viewed by consumers as the most rancid parasites in the retail world. People have complained plenty about dealerships, all the time.

I just got a 2015 Escape on Friday (and lucky to get that) from a dealer that I have dealt with occasionally over the last 40 years, and they were classy and professional as always. YMMV.
 
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22 (22 / 0)

karolus

Ars Legatus Legionis
10,932
Subscriptor++
Any way to buy cars directly from manufacturers? I know there are predatory laws in some states that empower these shit dealers.

Well, there's Tesla for starters. They did an end run around the traditional dealer model. For most manufacturers, there are dealership franchise agreements dating back decades that would be extremely difficult and costly to amend. Therefore, changes probably won't be happening anytime soon.
 
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49 (49 / 0)

APone1

Smack-Fu Master, in training
1
Just Reported this discrepancy to the website:

Ford dealer in Austin TX,

Report Ad - 5590 - Leif Johnson Ford - https://markups.org/ford-adjusted-deale ... ord-1.html

The bronco has a $29,890 markup built into their price. The window sticker has Total MSRP of $49,440. Their advertised price is $79,330! Things to take away, Look at the original window sticker for the price details.
 
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49 (49 / 0)
Clearly, the free market is going great! Nothing better than a distinct absence of regulations around dealership pricing!

/facepalm
I'd argue that the issue isn't a lack of regulation.

The issue is legislation *requiring* dealerships. Look at the struggles Tesla has faced with such laws.

Remove all of the laws that are currently making dealerships nigh-compulory, and we can actually have competition (at least at the middle-man level)
 
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167 (168 / -1)

Philrob2006

Seniorius Lurkius
5
The US could really do with the equivalent of the UK's CarWow (there are other similar sites).

But the dealer situation is still makes very little sense with different branches of the same company
competing against one another to the detriment of the company as a whole - I can see the whole dealership structure here collapsing as more EV's are sold and manufacturers can adopt the Tesla approach of list price only.

With sites like CarWow the customer put's in the spec they want for a new car and dealers make their best offer. The last petrol car I had, there was only one of the spec I wanted in the UK - whomever I bought it from - it was going to be that vehicle. Using the platform I got the car from the Swindon branch of the dealer for 3 k less than the local Branch of the same dealer - presumably someone had a target to make and cut their commission to do it.

Similarly, when I sold that vehicle (using motorway, a site that does the same thing but in reverse - you provide full details of the car you want to sell (including all defects) and dealers bid on it) - the Bristol Branch of a dealer out bid the local Branch of the same dealer - who then had to give the driver a lift to my house to collect the vehicle!
 
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41 (41 / 0)
Any way to buy cars directly from manufacturers? I know there are predatory laws in some states that empower these shit dealers.

Tesla only does direct purchasing.

Makes no difference, they just raise the price as demand continues to climb. Matter of fact, a Model 3 Long Range went up $1,000 last night.

Supply and demand actually works. I've stopped considering buying a Tesla as the price has gotten so high. Maybe a few years from now they'll be more reasonably priced as the two new factories come online and increase supply.
 
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77 (82 / -5)

lewax00

Ars Legatus Legionis
17,402
Any way to buy cars directly from manufacturers? I know there are predatory laws in some states that empower these shit dealers.

Well, there's Tesla for starters. They did an end run around the traditional dealer model. For most manufacturers, there are dealership franchise agreements dating back decades that would be extremely difficult and costly to amend. Therefore, changes probably won't be happening anytime soon.
The catch being, IIRC, the estimated wait time for some models is as high as 2 years.
 
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11 (11 / 0)

Dr Gitlin

Ars Legatus Legionis
24,890
Ars Staff
no one ever complained during the years when dealerships lost money selling cars.

Well this is complete bullshit. Regardless of economic conditions, dealerships have been viewed by consumers as the most rancid parasites in the retail world. People have complained plenty about dealerships, all the time.

none of those complaints were that car dealers were losing money discounting cars. Unless they were coming from car dealers.
 
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74 (75 / -1)

nehinks

Ars Tribunus Angusticlavius
7,422
Probably important to note that the opposite does exist - there are dealers still out there not adding markups (though less common with high profile vehicles). Be actually more useful to track those, so buyers can reward them!

Of course, be prepared to drive a few hours, but can easily be worth it to avoid 4+ figures of markup.
 
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33 (33 / 0)

Eurynom0s

Ars Tribunus Angusticlavius
7,927
Subscriptor
It's not just the overall amount extra that the dealer charges, it's the markup on the shit they attach. I've been seeing shit like this: look for Hyundai Kona EVs. Hyundai national lease offer on it will be something I'm willing to pay. Dealer says they have something in stock that qualifies for the offer but then in actuality it's at least $100 more a month than the national offer because of the "dealer-installed extras". And the stuff they're saying is worth thousands of dollars extra probably cost them a couple of hundred dollars tops to install.
 
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40 (40 / 0)
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Meadian

Smack-Fu Master, in training
87
Bought a new Crosstrek just before the pandemic, remember dealership shopping and quickly realized Subaru locks in prices across dealerships to prevent them from competing against each other. Actually led to a positive experience, and the markup site confirms there are few/no ADMs on new Subarus (except for a few outliers).
 
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18 (19 / -1)

TheArsTrev

Ars Scholae Palatinae
921
Clearly, the free market is going great! Nothing better than a distinct absence of regulations around dealership pricing!

/facepalm

The fact that dealerships are mandated to exist throws the free market argument out the window...you can't expect free market behaviour from a industry that has lobbied to be anti competitive from the get go.
 
Upvote
90 (91 / -1)
D

Deleted member 221201

Guest
Any way to buy cars directly from manufacturers? I know there are predatory laws in some states that empower these shit dealers.

Well, there's Tesla for starters. They did an end run around the traditional dealer model. For most manufacturers, there are dealership franchise agreements dating back decades that would be extremely difficult and costly to amend. Therefore, changes probably won't be happening anytime soon.

+Lucid & Rivian

However all 3 are extremely expensive at the moment
 
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8 (9 / -1)

solomonrex

Ars Legatus Legionis
13,545
Subscriptor++
Any way to buy cars directly from manufacturers? I know there are predatory laws in some states that empower these shit dealers.

Tesla only does direct purchasing.

Makes no difference, they just raise the price as demand continues to climb. Matter of fact, a Model 3 Long Range went up $1,000 last night.

Supply and demand actually works. I've stopped considering buying a Tesla as the price has gotten so high. Maybe a few years from now they'll be more reasonably priced as the two new factories come online and increase supply.

The base model 3, which was going to be less than $30k at one point, is now 48k+. It's a five year old design.
 
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9 (21 / -12)
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no one ever complained during the years when dealerships lost money selling cars.

Well this is complete bullshit. Regardless of economic conditions, dealerships have been viewed by consumers as the most rancid parasites in the retail world. People have complained plenty about dealerships, all the time.

none of those complaints were that car dealers were losing money discounting cars. Unless they were coming from car dealers.

While dealerships are making vastly more money per vehicle, given the overall inventory shortage, are the dealerships actually making more profit? After all, they still have fixed costs related to rental/mortgage, overhead, and staffing costs.

I ask because I'm currently in the market for a new car, and the dealers are always complaining of how bad business still is.
 
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10 (14 / -4)