The 2027 7 Series is available as an EV, with an inline-six, or an inline-six PHEV.
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BMW bumps the 7 Series for 2027, adds all-new battery
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good thing they went with some crazy non-standard proprietary massive screen on the dashboard. I would hate to think of the money BMW would lose if replacements for that monstrosity were just a cheap off-the-shelf component.
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It would be very difficult to see that ugly thing in the garage and inside seems to be channeling the screens from the Grand Wagoneer. Why?
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This generation actually has a decent profile and they've remodeled the front end as much as they probably can, so....ok? It went from loathsome to "I don't hate it." Split headlights will never stop sucking ass and everyone needs to stop doing it. The front end is too tall, the grille and headlights too SUV-ish, and the proportions are bulky and massive, not in a good way. It needed more of a taper rear to front.
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Glad to see the all-electric version will persist. Especially considering all the crawfishing from the other manufacturers.
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You think 7-series owners are buying screens off Temu and DIYing repairs? Nah.
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With the small lights that front looks so disproportionated. Like if somebody grabbed a normal front and stretched it.
Put some big round lights in there as a callback to older models, and to make it look more proportioned.
Put some big round lights in there as a callback to older models, and to make it look more proportioned.
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Just as kind of a sidebar comment, this generation actually seems to be doing well, as opposed to the now-canceled A8 and the S-class, which seems to be doing its best impression of an Ibiza nightclub. But does this class have much of a future? The X7 annihilates the 7-series in sales. I have to think the Großen Drei have to be wondering what the hell to do with this segment. Most luxury buyers prefer SUVs these days; these fullsize sedans are preferred by a typically older, traditionalist buyer and as livery/chauffeur cars. Maybe a different form factor, like a big 4-door coupe? Or do they have a durable enough market for now that they just sort of keep doing what they're doing until enough wealthy traditionalist buyers die off that they have to make a change?
MB had a luxury minivan concept recently, and while I don't see that replacing the S-class, an MPV form factor would be vastly more luxurious than a sedan, whether driving or being driven.
MB had a luxury minivan concept recently, and while I don't see that replacing the S-class, an MPV form factor would be vastly more luxurious than a sedan, whether driving or being driven.
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Compared to their newer (and older) cars it really has been hit with the ugly stick. I’m not sure who is in the market for one of these but I suppose they must exist or they wouldn’t build it? 
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Just when I thought auto design was getting over its PC gamer phase, here comes BMW with a car that looks like an RTX card.
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This is probably an unpopular opinion but I kind of like the 7 series. Unlike the S-class, it's not trying to hide its size, quite the contrary. From the outside it very much looks and feels like a luxury barge and screams look at me. It's not my cup of tea (nor within my budget) but I get the appeal for sure. Now that the split headlights are gone, it looks a lot more cohesive as well.
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The 7er ownership arc is usually: lease,
second aspirational owner,
Auction,
Third owner project.
Most of these fail, but the E38 community is amazing.
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Also nice to see the Germans still carrying the luxury EV flag. Tesla overindexed on the plain-Jane old Model S and X for so long with no useful changes that BMW and Benz and to an extent VW are enjoying some breathing room to get it right.
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Eh, no. Could it be because they are ugly as sin and no decent designer would consider them?
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milkywayer
Ars Centurion
Is it just me or the squished front grill looks hideous af ? That’s the best their expensive designers could come up with?
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God that is ugly. I was surprised to see from the link to the model launch that that front end has been around since 2023, because I don't believe I've seen a single one on the British roads. Maybe the front end has just eaten all the prospective buyers ... ?
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I like the exterior design. I find the front to be an especially big improvement visually compared to the previous design.
The interior isn't that bad either. Though I think that steering wheel really looks out of place and the TV-like, roof-mounted, rear display feels gimmicky.
The interior isn't that bad either. Though I think that steering wheel really looks out of place and the TV-like, roof-mounted, rear display feels gimmicky.
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I share that opinion. It’s better (than the ‘23) and the profile is nice. I don’t hate it, but proportions and front end give off “RR try-hard” rather than something that screams BMW. Their designers seem to be flailing in that every new model revision gets a different set of distinctive, and polarizing styling traits. I understand the brutalist front end designs are meant to appeal to the Chinese market, but they just don’t do it for me personally.
I don’t follow Merc news, but I was under the impression there is a replacement A8 in the works at Audi.
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This car definitley needs to visit its orthodontist. What amazes me as that there must be so little diversity in their stylintg team that no one was able to point out how ugly this cohort of BMWs is- I'm not fixated on car appearance, much more interested in their function but these are just intolerable.
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I actually wouldn't mind seeing models differentiated more by styling and design. I know car companies need to maintain a consistent brand identity, but I am not convinced that every model needs to hew to a specific, rigid styling language. Models can be distinct, and distinctive, without relying on shock value.
And I know BMW and others have claimed Chinese market preferences why they're doing these giant grilles, but a lot of Chinese EVs don't have grilles at all, and many that do have reasonably proportioned ones; most Chinese domestic manufacturers' designs are pretty buttoned down. I am not convinced that Chinese buyers all uniformly prefer shouty designs and brutalist front ends. I think this is a bit of a cop-out on the part of the manufacturers.
2026 was the last model year, and there's been no announcement of a replacement. Hope there is.
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Show me the 2027 EV M3!!! I want more details....mostly price to see if I'm going to be able to afford a car with 4 motors in it.
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Fair. But cars suitable to become project cars have been thin on the ground for years now.
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Tesla and its fans wildly underestimate the importance of model cycles. No, you can't just sell the same thing for 10 years with only minimal changes. No design is perfect and no buyer wants a car that looks old and tired.
You do realize that BMW's kidney grilles, as a category, include the entirely proportional and handsome '80s versions, not just this manifestation, right? Yes, that is a unique, copyrighted, highly distinctive styling element that is often good-looking and well-executed, and BMW is right to consider its kidney grilles critical.
I think they do. I think BMW leadership is convinced that jolting the market with weird styling for shock value is a winning sales strategy. And in fairness, their sales have done well with the styling that they have, but I think that's largely despite the styling, not because of it, correlation as ever not necessarily being causation.
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I wish it were not so; so many good cars get abused past economical or even extraordinary restoration efforts, but in today’s marketplace offer a “no-shit it’s nice” luxury experience, great handling and reasonable motivation. And the cars still haven’t been matched in timeless styling, AFAIC.
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Good grief their cars keep getting uglier. As if the grille wasn't bad enough, the inside is horrible. Sold my BMW several years ago. Definitely don't see myself ever getting another with the current designs.
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Some of their recent front ends gave me "disappointed beaver" vibes.
This one is back at "annoyed pig", which will match when they are tailgating every car in line.
This one is back at "annoyed pig", which will match when they are tailgating every car in line.
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I wonder when the decision was made to make it look like a Rolls-Royce
That is what I thought when I saw one. Hideous and reminds me of a Rolls-Royce.
That is what I thought when I saw one. Hideous and reminds me of a Rolls-Royce.
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I think the A8's demise is a sign that BMW's polarizing, opinionated design is resonating more with the target market. The A8 was trapped in that old German "one sausage, three sizes" thinking, and customers must have walked away from the idea of an extra-LWB A4. I'm curious to see how the new S-class goes over. Is there a market for full-size luxury sedans with interiors straight off the bridge of a starship in a mid-2000s big-budget space opera flop?
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This reminds me of an XM being very serious, and that was very much an annoyed pig. And a pig in general. Last time I watched the Pikes Peak Hill Climb in person, an XM was on the slate to compete; it got a few turns out of the pits and yeeted itself ass over tincups into the Colorado forest.
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It's f--king hideous. Who in the C-suite/boardroom is trying to destroy BMW, and why?
If I designed cars, I certainly wouldn't want anyone thinking they were BMWs.
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Audi sales in general kind of hit the wall recently, for a variety of reasons that probably includes styling, but not among the top five, I don't think. Audi just stopped giving anyone a reason to buy their cars; being boring took away a couple of those reasons. VW group in general went through some extremely bad executive leadership and may not be out of those woods; Porsche canceling the gas Macan and Audi not having an A4 to sell are very prominent and worrisome manifestations of bad leadership. BMW, whatever its failings, would never dream of discontinuing the 3-series.
I like that simile. I've seen them compared to a Dave and Buster's, but I feel like it's more of a D&Bs inside an Ibiza nightclub. Or a starship with an onboard strip club. In any case, that's a long fucking slide from "The Best or Nothing."
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You're not wrong, but a 7-series and a Ghost are targeting very different demographics. They shouldn't be converged.
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I agree with you. I don’t see the attraction of this form for the chauffeur market. At most places where I see execs being dropped off it is long, black SUVs that are norm now. They’ve replaced the limo/towncar. I’m not sure they have any more room for rear passengers than a 7 series but not likely any less. I’m sure there are some folks who like the big olde Cadillac style for their driver but that must be a shrinking market. Starting at $100k it maybe profitable though.
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