Move comes amid a reported plan to refocus on business and productivity use cases.
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OpenAI plans to shut down Sora just 15 months after its launch
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NetOperator Wibby
Wise, Aged Ars Veteran
Seems like they got all the data they needed, time to close the experiment. We've seen Google do this for years.
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However ridiculously expensive it is for them pretending to be a computationally expensive Google, it must be even more expensive pretending to be YouTube.
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Both the training and inference on these models was burning up too much capacity for very little profit.
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Totally the behavior one expects from a company that's got a positive margin on sales revenue.
/presses finger to ear
Wait, I'm getting an update from our crack team of reporters in the field...
/presses finger to ear
Wait, I'm getting an update from our crack team of reporters in the field...
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I can't believe the brashness of eeking out one last grift with it by getting money from Disney right before cancelling the product. Utter scum organization from top to bottom.
AI already costs far to much to run video has to be the worst offender I imagine with near zero opportunity for return on operating costs or investment
AI already costs far to much to run video has to be the worst offender I imagine with near zero opportunity for return on operating costs or investment
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Not that I'll miss the slop machine, but holy crap imagine giving Disney $1 billion for something and then just turn it off a few months later.
In a sane world, the board would be raked over coals by shareholders for such a boneheaded move. Alas...
[edit]Reading comprehension + misremembering past events. Disney gave them $1 billion, not the other way around. Maybe with my smarts and attention to detail I am cut out to run one of these AI companies after all...
[/edit]
In a sane world, the board would be raked over coals by shareholders for such a boneheaded move. Alas...
[edit]Reading comprehension + misremembering past events. Disney gave them $1 billion, not the other way around. Maybe with my smarts and attention to detail I am cut out to run one of these AI companies after all...
[/edit]
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So Disney sells its IP. But oops! The service is gone!
And we're locked in with them due to contract. Sorry y'all! This is real bad
And we're locked in with them due to contract. Sorry y'all! This is real bad
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MilanKraft
Ars Tribunus Angusticlavius
Correct.
And the self-aggrandizement from these assholes is hilarious... "what you made with Sora mattered"... oh? Did it??
I challenge anyone — especially any of the jagoffs at OpenAI — to show me a single piece of "art" made with Sora that carries more import than, "well ya know... I was sorta messin' around to see what I could create with it," and which anyone will remember even six months from now. Except for the Ars-famous skateboard dog of course. Gotta look for the silver linings in slop-world.
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Gaming became mainstream enough that even MBAs in marketing suits started hearing terminology like "side quest."
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I don't see the issue to be honest. This is actually the most personality I've ever seen out of an OpenAI exec. Have you seen Sam Altman talk?
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To be fair, I really did actually enjoy all the videos of cats cooking that my entire social media feed turned into.
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Disney left the deal: https://www.hollywoodreporter.com/b...i-shutting-down-sora-ai-video-app-1236546187/
Won't stop OpenAI from trying to capitalize on the plagiarism, but personally I wouldn't want to be on the wrong end of the Mouse's lawyers.
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View: https://m.youtube.com/watch?v=LCUze7kuNas&pp=ygUiY291bGQgYSBkZXByZXNzZWQgcGVyc29uIG1ha2UgdGhpcw%3D%3D
It’s like getting really into “claymaysh” — Could a depressed person make this?
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Yeah, they're broke.
Enjoy all the datacenter and GPU contracts y'all are committed to, guys!
Enjoy all the datacenter and GPU contracts y'all are committed to, guys!
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Sora was expensive to run, it lost money, so they stopped it despite it generating pretty decent results. Now ChatGPT on the other hand...
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Among the many reasons not to develop workflows based on megacorp genAI, the inevitable rugpulls are one I don't see discussed often enough.
People like Sam Altman clearly give zero fucks about anyone but themselves. Why on earth would you spend a bunch of time developing a workflow based on any SaaS product offered by one of their companies when they can (and will) cancel it at any time, for any reason, or no reason at all?
People like Sam Altman clearly give zero fucks about anyone but themselves. Why on earth would you spend a bunch of time developing a workflow based on any SaaS product offered by one of their companies when they can (and will) cancel it at any time, for any reason, or no reason at all?
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It may be one of the few reasonable business decisions they have made.
I strongly suspect Disney coming in helped them see the work that Pixar and others have been doing for a long time and that they 1) Weren't going to be able to compete in the professional space, and 2) There wasn't a path to profitable model in the consumer space for this type of application.
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The headline we all await is "ChatGPT is preparing to shut down Sam Altman."
THAT would be an indication of potential intelligence.
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The rug pull is the big disaster scenario for corporate users.
We at work have a troubled project that predated ChatGPT that used ML. It was custom built for us and it didn't work well--and the people who built it vanished. We in-housed a v2 which worked no-bad, but not great again ML but trained differently. Coworker was experimenting with using ChatGPT or Copilot or Gemini to get to the same goal. WHich the performance was a lot better (because Google has the entire internet to train on rather than enough records you could load them all into Excel.
BUT...yea. Rugpull. ChatGPT I especially do not expect to hang around much longer. The race to monopoly is under way--and companies with a wider-pyramid of products are far more durable than one-hit wonders. I expect a Copilot/Gemini duopoly at the end of this. Presuming it doesn't all collapse like NFTs and BoredApeYachtClub and the Metaverse.
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Generating video is VERY expensive. When all these services are no longer subsidized to absurd degrees, we will see gravity pulling things down. If that 20s slop video costs $700 to generate, users won't care. gAI video is more expensive to subsidize so it is painful to maintain the cheap rates for longer.
I expect shutting this down is.
1. It's too expensive to subsidize and leading to them burning money too fast
2. They are recognizing they're reaching an investment ceiling and more money won't be forthcoming. They need to start converting users into recurring monetization at larger and larger amounts.
3. They are resource limited for computing power and this isn't pulling in the user counts to justify maintaining it compared to throwing the staff/CPU cycles at other projects.
This is probably a sign that the market correction is gradually approaching.
I expect shutting this down is.
1. It's too expensive to subsidize and leading to them burning money too fast
2. They are recognizing they're reaching an investment ceiling and more money won't be forthcoming. They need to start converting users into recurring monetization at larger and larger amounts.
3. They are resource limited for computing power and this isn't pulling in the user counts to justify maintaining it compared to throwing the staff/CPU cycles at other projects.
This is probably a sign that the market correction is gradually approaching.
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From everything I’ve seen in the past, I’m confident that Disney’s army of lawyers made sure Disney is protected from whatever shit OpenAI would pull, including this.So Disney sells its IP. But oops! The service is gone!
And we're locked in with them due to contract. Sorry y'all! This is real bad
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jonbob_newcastle
Ars Praetorian
You’d be surprised what a manic depressive can accomplish when they’re ‘up’. I once read of a man who assembled a kit car in his dining room over two days of non-stop working.
He didn’t even stop to think how he was going to fit it through the back door.
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"We should focus our engineering efforts on products that MIGHT, someday, turn a profit" is pretty bold leadership by SV standards. I need to get in on the consultant racket. For a measly ten million a year, I will help you identify the products that you shouldn't even launch in the first place.
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Claymation is an extremely complex art form that requires intense amounts of practice. AI video is slop generated by keyboard smashing
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OpenAI must have some really good lawyers with the people they're partnering with. (they don't)
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It's funny how obvious this action makes it. Like, if they can't afford to take one billion dollars from Disney in return for basically nothing*, their financials have to be at least as asstastic as everybody's been estimating.
* (I still have no clue what concrete benefits Disney thought they would get out of that)
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So Disney sells its IP. But oops! The service is gone!
And we're locked in with them due to contract. Sorry y'all! This is real bad
Maybe they can do a partnership with Grok now.
There’s no way that could possibly harm the image of their characters.
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Hey. The metaverse didn't collapse, it just always had a different name, Second Life.
And SL shrunk quite a bit but still has the best DJ's on the net. I think the Horizon Worlds going mobile only and then not completely going mobile only spin has caused a slight influx to Second Life.
I still remember that day when Zuckface said he was inventing the metaverse and announced Meta. Someone needs to update the word 'tool' in the Webster's dictionary to show a picture of Zuck instead of what they have for the image now. Then again, 'tool' doesn't really even begin to describe whatever the hell Zuck is. Maybe... Metatool?
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I mean that belies the notion of introspection and personal growth. He choses not to be anything other than what he currently isSam Altman just can't be anything other than what he is
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I see risk to business ventures in incorporating AI into their workflows not just for a rugpull, but a sudden and drastic increase in price that reflects the reality.
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