Switch 2 had the best sales records of any console launch of all time in terms of total number of consoles sold (a true comparison with prior consoles is difficult due to many factors, but on the simple measure of how many did they sell, they sold more than any other video game system at launch).
https://www.gamesindustry.biz/nintendo-switch-2-sold-582-million-units-in-q1-2025
I guess I don’t understand the narrative that Switch 2 had an underperforming launch year. It’s possibly true that it sold fewer units in Q4 2025 than in Q2, but that’s only because it sold so many in Q2. But we don’t have the official data for Q4 yet.
The report people are talking about now (there’s a front page story on Ars about it) compares Switch 1 in holiday 2017 with Switch 2 in holiday 2025. I don’t think that’s a great comparison. This report is getting too much attention, in my view.
Anyway, we’ve got many data points to argue that Nintendos launch strategy ($450, MKW, DKB, etc) was a resounding success.
How they do in year 2 is an open question. We could see a big drop off this year without more exclusives, especially if they have to raise the price above $450. But 2025? Switch 2 had a strong launch.
https://www.gamesindustry.biz/nintendo-switch-2-sold-582-million-units-in-q1-2025
I guess I don’t understand the narrative that Switch 2 had an underperforming launch year. It’s possibly true that it sold fewer units in Q4 2025 than in Q2, but that’s only because it sold so many in Q2. But we don’t have the official data for Q4 yet.
The report people are talking about now (there’s a front page story on Ars about it) compares Switch 1 in holiday 2017 with Switch 2 in holiday 2025. I don’t think that’s a great comparison. This report is getting too much attention, in my view.
Anyway, we’ve got many data points to argue that Nintendos launch strategy ($450, MKW, DKB, etc) was a resounding success.
How they do in year 2 is an open question. We could see a big drop off this year without more exclusives, especially if they have to raise the price above $450. But 2025? Switch 2 had a strong launch.
