As a rule, you don’t spend $2 billion on a company like Oculus without expecting the technology to eventually reach some kind of world-changing scale. In an earnings call earlier this week, though, Facebook founder and CEO Mark Zuckerberg said it could take a little bit of time before virtual reality becomes a market force that could represent the kind of “new major computing platform” that only comes around once every ten or 15 years.
“[Oculus] needs to reach a very large scale, 50 million to 100 million units, before it’ll really be a very meaningful thing as a computing platform,” Zuckerberg said during the call to investors and analysts. “So I do think it’s going to take a bunch of years to get there. … That’ll take a few cycles of the device to get there, and that’s kind of what I’m talking about. And then when you get to that scale, that’s when it starts to be interesting as a business in terms of developing out the ecosystem.”
Even with 100,000 development kits already distributed worldwide, Zuckerberg sees the first few consumer iterations of the Rift, expected in the next few years, to merely be the tip of the spear for VR as a platform, so to speak. “So when I’m talking about that as a 10-year thing, it’s building the first set of devices and building the audience and the ecosystem around that until it eventually becomes a business.”


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